bring meetings home|

Our new hometown referral program

As residents of Winston-Salem, we share a keen sense of pride living in a place where centuries-rich history seamlessly blends with our innovative and entrepreneurial spirit. Now more than ever, our city is attracting visitors to tour our historic attractions, dine in our restaurants, stay in our hotels and meet in our newly renovated Benton Convention Center. These visitors are investing their dollars in our community and fortifying Winston-Salem’s future.

Our mission at Visit Winston-Salem is to connect and continue to grow Winston-Salem’s economy as a regional leader for premiere leisure, meeting, convention, and sports destination. While our sales team canvasses the country, we know that perhaps the best referrals come from you.

That’s why we’ve launched “Bring Meetings Home” a grassroots resident referral program. This hometown initiative is designed to secure more conventions, regional meetings, and sporting events for our community.

STEP ONE: Consider & Create

Think about what organizations to which you belong or have a connection.
This could be an association, corporation, social, fraternal, or athletic organization.

STEP TWO: Connect & Communicate

Simply complete the form below; it will be e-mailed directly to our Director of Sales & Service, Christian Schroeder. Our sales team will do the rest.
If you would like, you may connect with Christian via e-mail at: or phone him at 336.728.4218.

  • Your Contact Information

  • Referral Information